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COLLEGE FOOTBALL PLAYOFF 2018

ESPN

BRIEF & OVERVIEW


ESPN College Football Playoff is a large scale event that feature 4 teams for the Playoff’s final and need a tailored and specialized broadcast toolkit for their matches.

Troika LA asked Aras Darmawan to develop a couple of design styleframes and motion playblasts for this specific purpose.


OUR SOLUTION


With a proper brand guide and style already established from last year’s event, what we did was to elevate the visual further by introducing the dramatic gold and black elements to represent an exclusive, royal and grande feel. It’s the biggest event on the history of College Football Playoff anyway.

PRODUCTION CREDITS


Production
Troika LA


Creative Direction
Michael


Art Direction & Design
Aras Darmawan

Producer
Troika




STILLS & DESIGN DEVELOPMENT




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